Wavell
Overview
This project involves the design and development of a landing page dedicated to Wavell, a freemium application available on iOS and Android. Wavell allows users to stream music, podcasts, and audiobooks without limits. The free version provides access to the complete library with regular advertisements, while the Premium version offers an ad-free experience and the highest audio quality.
To attract users, the current promotion allows new subscribers to enjoy three months for just €1, after which they transition to the standard renewal fee of €9.99. There are no renewal commitments at the end of the promotional period. This project marked my first experience in design, allowing me to apply fundamental design principles and create an engaging user experience.
The Problem(s)
During the development of this website, I encountered several challenges:
Designing for First-Time Experience. As it was my first design project, I faced difficulties in balancing aesthetics and functionality to create a user-friendly landing page.
Showcasing Value of Premium Features. Effectively communicating the benefits of the Premium subscription without overwhelming users was a significant challenge.
Inventing a Unique Premium Feature. Developing a premium feature that set Wavell apart from other streaming platforms required creativity and market analysis to ensure differentiation.
Feedback Integration. Collecting and incorporating feedback from peers and mentors while staying true to my design vision was challenging, but essential for improvement.
Challenging My Skills. Implementing advanced features and ensuring seamless functionality pushed the limits of my coding abilities.
Final Design
